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Trax

Trax

Headquartered in Singapore, Trax Retail is an avant-garde B2B software startup that specializes in providing innovative retail solutions. Founded in 2010, the company rapidly gained prominence with its sophisticated blend of artificial intelligence and computer vision technology, designed to revolutionize the way businesses manage their retail spaces.

Trax offers an array of unique solutions, primarily targeting physical retailers and consumer goods manufacturers. These range from on-shelf availability solutions to planogram compliance monitoring, equipping businesses with critical data-driven insights to enhance operational efficiency, boost sales, and gain a competitive edge in their niche. The company�s proprietary image recognition technology scans images of retail shelves, transforming them into structured, actionable data for optimal retail execution.

Exhibiting rapid growth since its inception, Trax has consistently expanded its global outreach, now operating in over 90 countries. The company's dedication to enabling retailers and manufacturers to make quantitatively backed decisions has made Trax a significant force in the retail solutions sector. Today, it can boast of a diverse, high-profile clientele, including some of the most prominent brands globally, further consolidating its reputation as a leader in retail digitization.

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