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StashAway

StashAway

StashAway is a Singapore-based digital wealth management start-up, established with the aim to democratize investing. Founded in 2016 by Michele Ferrario, Freddy Lim, and Nino Ulsamer, it presents a user-friendly platform for both novice and experienced investors looking to diversify their portfolios. StashAway uses a unique data-driven investment strategy, offering an affordable alternative for individuals who want to build wealth competently without the traditionally high fees associated with personal fund management.

StashAway's proprietary investment framework, the Economic Regime-based Asset Allocation� (ERAA) is designed to optimize returns and moderate risk through diversification across asset classes. The algorithm takes into account shifts in the global economy to adjust the asset allocation in clients' portfolios. Beside standard investing, StashAway provides other services such as cash management solutions, financial education resources and retirement planning tools to help customers achieve their financial objectives.

As of 2021, StashAway is the largest robo-advisor in Southeast Asia, managing over a billion dollars in assets for more than a million users across five countries. StashAway has successfully raised $36.4 million across five funding rounds, attracting significant investments from leading venture capital firms. Their regimented approach towards wealth management has become popular among the Asian investors, making them one of the most influential financial startups in the region.

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